Something beautiful is coming up soon! Be prepared for a new designer collaboration at just the right time because thanks to this limited edition piece the search for your perfect Christmas present will be over. Above you get a first snapshot of yesterday’s shooting with our lovely model Peggy and photographer Jonas Lindström.
Both of them represent IWISHUSUN. Become a supporter too and finance a pair of glasses for a schoolchild in Bangladesh with every logo T-shirt sold online. Choose between our five coloured versions of the IWISHUSUN logo eternalized on the back of the T-shirts or our logo in white lettering on a circle on the front of the tee here.
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Last week we launched our limited edition T-shirts by Marcelo Burlon – County of Milan and IWISHSUN by inviting everyone to a brunch at SOTO Store. Healthy breakfast, summer temperatures and interesting conversations turned this event into a wonderful experience. For all those who could not join the brunch, we have already presented the highlights here. But who else joined the brunch and took pictures? And who bought one of our collab T-shirts (during the event or online) and presents himself wearing it? We collected the best shots that have been published on Instagram. Beginning with Favelapunk (shot by Marcelo Burlon, @marceloburlon), you can check out the other pictures below:
“Berlin Familia @favelapunk @samjarou @marchilala @sotostore #bbb #bfw.” Shot by Marcelo Burlon (@marceloburlon).
“@jonasdedie representing @i_wish_u_sun #iwishusun #countyofmilan#sotostore @sotostore.” Shot by Marcelo Burlon (@marceloburlon).
David Wong (@schlitzboi) wearing our tee.
Singer-songwriter and visual artist Devendra Banhart in front of SOTO where the shop window still recalls our event. Shot by Marcelo Burlon (@marceloburlon).
Same location, a few days before: Marcelo Burlon and Cathy Boom. Shot by Marcelo Burlon (@marceloburlon).
Thanhus (@thanhus) wearing our collab tee.
“What a night!! @highsnobiety @bamaga #dudu #berlin.” Shot by Marcelo Burlon (@marceloburlon).
Sandroisfree (@sandroisfree) wearing the IWISHUSUN x Marcelo Burlon T-Shirt.
“IWISHUSUN @marceloburlon #marceloburlon #countyofmilan #icon#soyfans #jajajaja #sotostore #soto #berlin #summertimeallthetime.” Shot by thejplusb (@thejplusb).
“Catched up with @marceloburlon #countyofmilan outside @sotostore today.#allhailthetrill.” Shot by Inkobeats (@inkobeats).
“Ready for Devendra’s show @boychild @favelapunk @phil_g @marchilala#berlin #devendrabanhart.” Shot byMarcelo Burlon (@marceloburlon).
“Last day in Berlin with Devendra.” Shot by Marcelo Burlon (@marceloburlon).
About the T-shirt in collaboration with Marcelo Burlon:
Taken from his Autumn/Winter collection 2013/14, Marcelo Burlon has designed an exclusive colourway for IWISHUSUN: a limited edition T-shirt adorned by an abstract owl on the front, which also gives an insight into his upcoming collection – the perfect animal to symbolise our mission to ensure eyesight for everyone.
You can now buy your own Marcelo Burlon x IWISHUSUN T-shirt on iwishusun.net. With every T-shirt sold, in cooperation with our partner ORBIS, a cataract eye operation will be financed in Dhaka, Bangladesh.
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In celebration of the IWISHUSUN x Marcelo Burlon Limited Edition T-Shirts and the corresponding Warsteiner Beer Bootle we invited to a launch brunch at SOTO Store last week. More than 250 guests joined us when the two T-shirt designs with their remarkable owl print were shown for the very first time in public. Whilst a healthy brunch of smoothies, scones and co was served up, Warsteiner took the opportunity to get Marcelo Burlon and Cathy Boom, co-founder of IWISHUSUN, in front of the camera. Click through the event pictures here and watch the video interview below!
You can now buy your own Marcelo Burlon x IWISHUSUN T-shirt on iwishusun.net. With every T-shirt sold, in cooperation with our partner ORBIS, a cataract eye operation will be financed in Dhaka, Bangladesh.
Thank you everyone for coming!
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IWISHUSUN presents the first collaboration: we put together some limited edition T-shirts with Marcelo Burlon. The T-shirts with catchy owl prints certainly have the stuff to become rare collector’s items, but the sale will also help us continue our successful cooperation with our partner ORBIS and keep on financing cataract eye operations in Dhaka, Bangladesh.
Marcelo Burlon is at home in many places: He works as a PR consultant, stylist, and editor; he is a DJ as well as being the man behind County of Milan, his line of unisex tees. His strong graphic prints have been guaranteeing his label’s success and taking the fashion market by storm. Marcelo Burlon – County of Milan features prints of snakes, Argentinean bird feathers, and esoteric symbols with a nod to the rave and club culture where he feels at home. The symbols on the T-shirts represent Marcelo himself, his love for his native Patagonia, and also the lifestyle he has chosen to live. Taken from his Autumn/Winter collection 2013/14, Marcelo Burlon has designed an exclusive colourway for IWISHUSUN: a limited edition T-shirt that will be released on 3 July 2013 during Berlin Fashion Week.
The T-shirts are limited to 100 pieces and will be available from 4 July 2013 exclusively on iwishusun.net.
Pic: Peter Langer.
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Thanks to Mercedes Benz Fashion Week Berlin Magazine for this nice article about our collaboration with Marcelo Burlon!
Join the launch brunch on Wednesday if you are in Berlin:
Brunch
Wednesday, 3 July 2013
Let’s tuck into some healthy food, smoothies, coffee and beer together.
Music by Marcelo Burlon.
Come by for a boost and support a good cause!
SOTO Store, Torstrasse 72, 10119 Berlin
Please RSVP at jana@iwishusun.net
We are looking forward to seeing you there!
Cathy Boom & IWISHUSUN Team
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